We want you to achieve top Core Web Vitals scores and maximize ad revenue. That’s why we created a feature to help reduce ad-related Cumulative Layout Shift (CLS) — one of Google’s key metrics for user experience.
Whether you use the Raptive Ads plugin or not, enabling this feature is fast and easy.
Read more -> Core Web Vitals and Raptive ads
For WordPress users (Raptive ads plugin)
- Update your plugin to version 1.0.45 or higher.
- In your WordPress dashboard, go to Raptive Ads → Settings.
- Check the box for “Enable solution to reduce ad-related CLS.”
- Click Save Changes, then clear your site’s cache.
That’s it! You should see improvements in your CLS score soon — updates may take a few days to appear in reporting tools.
This setting:
- Moves ad insertion directly onto the page (rather than relying on third-party requests), allowing ad spaces to be reserved during render.
- Applies a minimum height to ad spaces, reducing page shift when ads refresh or sizes vary.
Important note for WordPress optimization plugins
If you use a caching or optimization plugin (such as WP Rocket, Permatters, or similar), ensure that your Raptive ad code isn’t delayed or deferred.
Delaying ad script execution can prevent the CLS solution from working properly and may affect both your Core Web Vitals and ad revenue.
For non-plugin users
- Go to your Raptive Dashboard → Ad Preferences.
- Under User Experience, check the “Reduce CLS from ads” box.
- Save your changes.
This setting also reserves space for ads as the page loads and applies a minimum height to ad slots, minimizing layout shift.