The Target affiliate program is set to conclude on January 5, 2026, but you don’t need to make any changes. Your links will still function as standard links to Target’s site; they’ll just stop earning affiliate revenue after that date.
You’ll keep earning affiliate commissions through the holidays, and your total, locked-in monthly Target affiliate earnings will be reflected in your Raptive dashboard on the Earnings Sources tab, with final payouts in April 2026. You can also request a detailed report of your Target affiliate earnings at any time.
What this means for you
- No action needed: You don’t need to update or remove your Target links.
- No broken links: All existing Target links will continue working as standard links to Target’s site. They’ll just stop earning affiliate revenue after January 5.
- Earnings stay visible: You’ll see your total monthly locked-in Target affiliate earnings in your Earnings Sources page
- Final payout: Any remaining Target affiliate earnings will be paid out in April 2026.
- Optional: If you’d like to keep earning affiliate revenue from Target, you can manually switch those links to another affiliate provider.
FAQs
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Why is the Target affiliate program ending?
Target is ending its affiliate program with Raptive to focus on other initiatives. -
When will this change take effect?
The Target affiliate program officially ends on January 5, 2026. That’s when Target links will stop being monetized. -
Do I need to do anything?
We’ve got it all handled, so there’s nothing you need to provide. Everything will happen automatically through our ad code. -
Will my Target links still work?
Yes. They’ll still send readers to Target's site, but after January 5, they just won’t earn affiliate revenue. -
Can I still earn through the holidays?
Yes! You’ll continue earning affiliate revenue from Target links through the full 2025 holiday season. All earnings through January 5, 2026 will be tracked and paid. -
When and where will I see my final Target affiliate earnings?
You’ll see your total, locked-in monthly affiliate earnings in your Earnings Sources page in your Raptive dashboard, with final payouts in April 2026. You can also request a detailed report of your Target affiliate earnings at any time. -
What happened to the Affiliate Earnings page in my dashboard?
That page is no longer being updated. If you’d like a customized report of the data that was previously included on the Affiliate Earnings page, please contact us, and we will provide it. Your total locked-in affiliate earnings will continue to be reflected on the Earnings Sources page in your dashboard. -
What if I want to keep earning affiliate revenue from Target?
You can switch your Target links to another affiliate provider if you’d like. It’s optional! -
Will this affect my ad earnings or other Raptive features?
No. This change only impacts the Target affiliate portion. Your Raptive ad revenue and other features are unaffected. -
Who can I contact if I have more questions?
You can contact Raptive Support for any questions or guidance. -
I thought I had to be part of the Target program to benefit from increased PMP spend with Target. Is that going to go away now, too?
No, Target remains a significant and strategic Raptive advertiser, and there is no expected drop in Target PMP spend related to the end of the affiliate program. -
What are the payment terms for the Target affiliate program? When are earnings locked in?
Your affiliate actions are confirmed 2 to 2.5 months after the end of the month in which they occur. For example, your December affiliate actions will be confirmed at the end of February / early March. These confirmed actions are what determine your affiliate earnings. Once both the actions and earnings are confirmed, the revenue will be reflected in your dashboard in the following month.