Take these quick one-time steps to boost our Comscore data and drive more advertiser demand. It only takes a few minutes to complete!
Jump to:
- Understanding Comscore authentication
- Instagram authentication
- Facebook authentication
- TikTok authentication
- X/Twitter authentication
- Comscore authentication FAQs
- Removing permissions
Advertisers are increasingly focused on working directly with creators and publishers and using data from platforms like Comscore to guide their ad spending on high-quality sites at scale. As part of Raptive, your audience helps power one of the strongest networks in Comscore—and the only creator media company in the top 10.
Comscore recently updated its rankings to incorporate social media stats in addition to website traffic. We need your help authenticating your social accounts (Facebook, Instagram, TikTok, and Twitter) so we can include your social media traffic—and ensure brands continue to see Raptive as a top way to reach the widest possible audience.
Authenticating your social traffic with Comscore puts us in a better position to secure higher-RPM deals at larger dollar amounts for you!
What does 'authenticating with Comscore' mean?
When you follow the steps below, you’re granting read-only access to page-level insights so Comscore can validate your social traffic and include it in its ranking. Comscore cannot make changes to a client account, access account settings, or create/remove content.
Authentication will allow Comscore the same page-level insights available in the Meta Business Manager, such as page-level reach and impressions.
To ensure accurate traffic reporting via Comscore, it is necessary to keep Manage Your Business selected for Facebook and Instagram. Think of this permission as similar to providing a window for Comscore to observe and collect your data solely for reporting purposes. Just as someone looking through a window can't rearrange your furniture, Comscore can't modify your account or content in any way.
Although some apps can manage accounts, Comscore specifically designed their connection to be read-only, meaning they cannot post, delete, or edit your Facebook or Instagram pages in any way. Their connection serves purely to view and report on data, without affecting your content or account settings.
Before you begin:
- We highly recommend using an Incognito/Private browser window to prevent auto-signing into personal accounts.
-
Please ensure you use your professional business account credentials when authenticating these social platforms.
Note for Meta platforms: Professional accounts on Meta (Facebook/Instagram) are typically managed through a personal Facebook account. Please verify you are using the personal account that has administrative access to your organization's professional pages and assets.
- Ensure that login credentials have admin-level account privileges. Admin access is required for the account login.
Please provide screenshots of the completed authentication for each platform to support@raptive.com or your Creator Partnerships Manager for confirmation.
Note: Even though Facebook and Instagram are both part of Meta, you will have to do them separately—once for Facebook and once for Instagram, but the steps will look very similar.
Meta: Instagram
Important reminders:
- Make sure your Instagram account is linked to the Facebook account. This may require updating your Instagram settings prior to authentication to connect Meta Accounts.
- Two-Factor Authentication is required by Facebook to initiate setup. Please ensure that Two-Factor Authentication is Enabled on the Facebook accounts.
How to authenticate:
- Go to https://core.comscore.com/social-auth/ig/. This will look very similar to the Facebook login page, but it is slightly different, and needs to be completed separately.
- Sign into Facebook/Instagram with the login used to access your professional accounts across Meta then select the Facebook Business Accounts, Pages, and Instagram accounts associated with your Raptive site.
- Grant all permissions for Facebook and Instagram accounts associated with your professional account to ensure traffic is tracked accurately. Permissions are read-only and allow Comscore to view, but not manage, your account. Please make sure ALL permissions are selected, including:
- Receive your email address
- Manage your business
- Access profile and posts from the Instagram account connected to your Page
- Access insights for the Instagram account connected to your Page
- Read content posted on the Page
- Show a list of the Pages you manage
- Please provide screenshots of the completed authentication for each platform to support@raptive.com or your Creator Partnerships Manager for confirmation.
Meta: Facebook
Important reminders:
Two-Factor Authentication is required by Facebook to initiate setup. Please ensure that Two-Factor Authentication is Enabled on the Facebook accounts.
How to authenticate:
- Go to https://core.comscore.com/social-auth/fb/. This will look VERY similar to the Instagram login page, but it is slightly different, and needs to be completed separately.
- Follow the prompts to “Continue with Facebook, and sign in using your admin credentials. Facebook requires every business page to be linked to a personal Facebook profile, so when logging in, you will likely log in to a personal account that then connects to your professional accounts.
- This should take you to the Facebook Business Page. Grant all permissions to ensure traffic is tracked accurately. Permissions are read-only and allow Comscore to view, but not manage, your account. Sometimes, with Facebook, the process skips straight to the end and you will land on the Shareablee/Comscore page. If that is the case, please send us the screenshots, and we will check that the authentication was successful. There’s no need to create or log into a Comscore account.
- Please repeat for any additional accounts you have with Raptive.
- Please provide screenshots of the completed authentication for each platform to support@raptive.com or your Creator Partnerships Manager for confirmation.
TikTok
Important reminders:
Note: You must have a Business account to authenticate.
How to authenticate:
- Go to https://core.comscore.com/social-auth/tiktok/
- You will be prompted to authorize Shareablee to access your account. Please click “Connect your TikTok Account.”
- Leave everything toggled on and push "Continue"
- You will end up back on the Shareablee page. Please provide screenshots of the completed authentication to support@raptive.com or your Creator Partnerships Manager for confirmation.
X/Twitter
Important reminders:
You must have a Professional account to authenticate.
How to authenticate:
- Go to https://core.comscore.com/social-auth/tw/ and sign into the X/Twitter account.
- You will be prompted to “Authorize Shareablee to access your account.” Please click “Authorize app.”
- Please provide screenshots of the completed authentication to support@raptive.com or your Creator Partnerships Manager for confirmation.
.
Comscore authentication FAQs
How can I confirm my socials are successfully authenticated?
- Send your screenshots to our team and we will verify the connection was successful once we receive the next Comscore report.
- If the process wasn’t successful, we’ll send you troubleshooting instructions.
My socials are wrong—how do I update them?
- Provide the correct social URLs to support@raptive.com or your Creator Partnership Manager.
- We’ll update them in the Comscore system.
-
Updates typically take one week to reflect. Once confirmed, we will let you know when you can start the authentication process.
Note: Do not go through the process until we confirm the connection is established or you will need to remove the existing integration first.
Do I need a Comscore account or to log into Comscore?
- No, there’s no need to create or log into a Comscore account. If you encounter a Comscore login page after authenticating, simply disregard it—you’re all set!
Why does Facebook/Instagram log me into my personal account?
- Meta requires all professional pages to be linked to a personal profile. When logging in, you’ll first access your personal account, which then connects to your professional accounts.
What kind of access does Comscore get?
- Comscore’s connection is read-only. It can view and report on data but cannot post, delete, or edit anything on your social media accounts. If you’re not comfortable with this, it’s OK! While this authentication helps us better represent our creators and publishers to advertisers, this process is optional, and your comfort is our top priority.
Why does Instagram’s login look like Facebook?
- Instagram authentication looks similar to Facebook because it’s part of the Meta platform. However, the steps for completing each process are separate and both need to be completed.
How do I know if my accounts are professional accounts?
-
Facebook:
- Look for tabs like About, Services, and Reviews under your profile picture.
- Learn more about professional mode
-
Instagram:
- Open the app → Menu → Settings → “Account type and tools.”
- If your account type is already professional, you will see here either “Creator tools and controls” or “Business tools and controls”.
- Learn more about professional mode
-
X/Twitter:
- Ensure your X/Twitter account is set to a Professional account.
-
If you have a personal account you can easily change it to a professional account by following these steps:
- Go to your profile and select “Edit Profile.”
- Select “Switch to professional”
- Select “Switch Account Type”
- Select the type of account you’d like from the menu of options
- Learn more about professional mode
How to remove permissions
You can remove the Shareablee permissions at any time, although this will remove your social media traffic from being included in Comscore.
Facebook & Instagram
- Go to Settings > Business Integrations: https://www.facebook.com/settings/?tab=business_tools
- Find “Shareablee” and/or “Shareablee Insights” and click the box to “Remove “
- "Shareablee" removes Facebook
- "Shareablee Insights" removes Instagram
Remove Facebook by Clicking "Remove" for "Shareablee"
Remove Instagram by clicking "Remove" for "Shareablee Insights"
Facebook also provides specific details on how to get to the page and how to edit and remove integrations as desired.
TikTok
Important: You must complete these steps in the TikTok mobile app. The required settings are not available in a desktop browser.
- Go to "Settings and Privacy"
- Click on "Security and Permissions"
- Click on "App and Service Permissions"
- Click on "Comscore TikTok Insights"
- Click on "Remove all access"
X/Twitter
- Go to https://twitter.com/settings/connected_apps (You can also get to this by going to Settings > Security and account access > Apps and sessions > Connected Apps)
- Click on Shareablee and then click “Revoke app permissions”
Need more support?
If you encounter issues or need additional guidance, you can:
See troubleshooting instructions:
Or schedule a live walk-through with our team and Comscore. We're happy to help!