Our Ad Block Recovery setting attempts to load your ad layout for readers who use ad blockers, allowing you to recapture ad revenue from these pageviews.
We focus on running conservative layouts based on target ad density. This allows us to maximize ad earnings while maintaining a reader-friendly site experience.
The ad blocking rates for Raptive sites are better than industry trends, but unfortunately, you’re still affected by other sites that run too many ads and encourage the use of ad blockers. You create high-quality, useful content, and we think you deserve to be paid well for it!
Ad Block Recovery can increase revenue by 0.5% to 2%, depending on your site’s content!
What kind of ads does Ad Block Recovery load?
Ad Block Recovery helps by attempting to load your display ads for your readers who use ad blockers. However, we won't run in-stream ads in your video players or load your Sticky Outstream Player.
How can I turn on the Ad Block Recovery setting?
If you’re running the Raptive Ads WordPress plugin version 1.1.1 or higher, Ad Block Recovery is on by default to ensure you’re earning the most from every pageview. Here’s what it looks like:
Not using the Raptive Ads plugin?
We can give you this same script to add to your site! Just let us know, and we can help you install it.
How do I disable Ad Block Recovery?
If you’d prefer not to attempt to recapture revenue from readers using ad blockers, you can turn off the setting. Just head to your Raptive Ads plugin settings page in WordPress, change the Ad Block Recovery setting to Off, and click Save.
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Note: A small percentage (~2%) of readers using ad blockers may see the prompt below, asking them to allow ads before accessing the site. This small percentage of readers can choose to allow ads and further support your site by clicking Disable Your Ad Blocker. They can also ask for more information by using the Help prompt. |